Frequently asked questions

An AI-augmented digital agency brings together digital services and uses AI to move faster at every stage: producing, testing variations and analysing results. At Hiclix, I combine four services: online advertising, AI solutions, content and websites, and digital project management. Decisions remain human and are made with you.

To choose a digital marketing agency, check its references in your sector, how clear its method is, how it measures results and who your day-to-day contact will be. Ask for a detailed quote. At Hiclix, I present my method, my tracking tools and the project stages from the first call, so you can compare on a clear basis.

A project with Hiclix runs in four steps: a first call, an assessment, an action plan, then delivery and results tracking. Timelines depend on the service and the scope. I set them in the action plan, with dated milestones, and keep you informed of progress during a regular check-in.

Yes, you can work with Hiclix entirely remotely. Meetings take place by video call, documents and project tracking are shared online, and approvals are given in writing. At Hiclix, I set a rhythm of regular check-ins and a single point of contact from the start, so distance does not slow the project down.

Yes, I work in Bordeaux, across Gironde and throughout France. Hiclix is based in Gradignan, near Bordeaux, which allows on-site meetings in the metropolitan area and in Gironde. For the rest of France and for other countries, I work remotely, with the same stages and the same follow-up.

I work in French, English, Italian and Arabic. At Hiclix, this covers my conversations with you, copywriting, advertising campaigns and multilingual websites, including Arabic with a right-to-left layout. I adapt each piece of content to the market it targets and to local habits.

The price of a project is set according to your needs, the scope, the length of the assignment and the level of support. At Hiclix, everything starts with a free, no-commitment first call of 30 to 45 minutes. I then send you a detailed quote that states what is included, the schedule and how follow-up works.

Yes, I offer AI training for your teams, alongside the four Hiclix services. Sessions start from your tools and your real tasks, by sector or by role, so that everyone can use AI methodically and safely. The content and format are defined with you after a first conversation.

An AI agent is software that uses a language model to complete a multi-step task with some autonomy: it reads information, chooses an action and uses your tools, such as email or your CRM. For example, it can sort customer requests and draft replies. At Hiclix, I define its scope with you and decide which actions need human approval.

An AI agent receives a goal, breaks the task into steps, then calls connected tools, such as a document base, a calendar or a CRM, to act. The language model chooses the next step based on the previous result. At Hiclix, I limit its access to what it strictly needs, test its actions on real cases and require human approval for sensitive actions.

To implement AI in your business, I recommend starting with a repetitive, well-defined task whose gain you can measure. At Hiclix, I run a scoping workshop, prioritise your use cases, then set up the tool on a small scope, with testing, human approval and minimal access rights. I extend the rollout only if the results justify it.

The right agent depends on your tasks, your existing tools and how sensitive your data is. A general assistant is often enough for writing, while a business tool or a connected agent makes sense for a specific process, such as handling customer requests. At Hiclix, I compare several options on your real cases, check where data is hosted and recommend the one that fits your tools best.

AI can handle many repetitive tasks based on text or data: writing ads and content, answering customer service requests, preparing prospecting, summarising documents and analysing sales results. At Hiclix, I identify with you the tasks where the time saved is real, measure the time spent before and after, and keep a human review in place.

AI agents can be reliable and secure if they are well framed, but they can make mistakes: invent information or misread a request. To keep control, I limit the tool's rights, have a person approve sensitive actions and keep a log of the agent's actions. At Hiclix, I test each use on real cases before extending it, and plan a procedure in case of error.

An AI agent can comply with the GDPR if its use is framed: a clear purpose, data limited to what is needed, information for the people concerned, security and a contract with the provider. Data protection authorities such as France's CNIL publish guidance on this. At Hiclix, I check where data is hosted and whether it trains the model, and involve your data protection officer from the scoping stage.

The price of an AI agent project depends on the number of tasks covered, the tools to connect, the expected usage and the level of testing and support. Subscriptions to AI tools usually come on top of the service. At Hiclix, everything starts with a free, no-commitment first call of 30 to 45 minutes. I then send you a detailed quote for your scope.

Digital project management means steering a digital project, such as a website, an app or a business tool, from scoping to launch: goals, schedule, budget, providers and quality. At Hiclix, I take on this steering role on your behalf. You keep the decisions, and I coordinate the teams so the project moves at the planned pace.

A digital project manager turns business needs into a workable plan, then coordinates the technical, creative and marketing teams through to launch. They manage the schedule, budget, risks and acceptance testing. At Hiclix, I am your single point of contact, comfortable with business, marketing and technical language, and I hold regular progress check-ins.

A digital project usually follows six stages: scoping, specifications, choice of providers, design and build, acceptance testing, then launch and review. At Hiclix, I set out these stages in a shared roadmap with approval milestones. Each stage ends with a decision from you before moving on to the next.

Agile suits projects where needs evolve and you can approve work often. Waterfall suits projects with a fixed scope that is well known from the start. Many projects combine the two. At Hiclix, I choose the method with you during scoping, based on how clear the need is, your constraints and how available your teams are to approve.

I mainly use Notion for the roadmap, documentation and task tracking, and I adapt to the tools you already use, such as Jira, Trello or Asana. At Hiclix, the tool serves a simple discipline: an up-to-date schedule, written decisions and a regular check-in shared with every stakeholder.

Outsourcing project management helps when you have no project manager available in-house, or when several providers need to work together. At Hiclix, I manage the project on your behalf, from scoping to launch, and document every decision. You keep the final say, and your teams can easily take over at the end of the assignment.

A project manager steers delivery. A client-side consultant helps you express your needs and check what providers deliver. An agency produces the website, content or campaigns. At Hiclix, I can act as project manager or client-side consultant depending on your needs, and take on part of the production with the other Hiclix services.

A digital project is going off track when milestones slip without a new date, the scope grows without trade-offs, decisions stop being written down or testing reveals too many defects. At Hiclix, I start with a quick review of the schedule, budget and deliverables, then propose a recovery plan with clear priorities and a realistic timeline.